An ex-employee Trustpilot review can create a difficult reputation issue because it may look like genuine customer feedback to prospective clients, job candidates and search users. The review may discuss workplace disagreements, management conduct or internal events rather than a customer’s experience of buying from your business. Even where the reviewer is identifiable internally, the […]

A damaging Trustpilot review can affect how prospective customers assess a business before they make contact. For Australian companies that rely on online enquiries, bookings or sales, a one-star review may also be copied into search results, shared on social media or referenced in conversations with suppliers and customers. Trustpilot review removal in Australia is […]

A negative Google review can affect enquiries, bookings and trust long after it is posted. However, Google does not remove a review simply because a business disagrees with it or considers it unfair. To report a Google review policy violation, the review must appear to breach Google’s prohibited-and-restricted content rules, such as spam, fake engagement, […]

A one-star review can cause immediate concern, particularly when it contains statements that are untrue, misleading or directed at the wrong business. The instinct may be to demand its removal or respond defensively. In practice, the most effective response to one-star review false claims is measured, evidence-based and tailored to the platform, the wording of […]

Fake competitor reviews can damage trust quickly, particularly when they appear on a Google Business Profile or a prominent review platform before a business has a chance to respond. They may contain claims from people who were never customers, refer to services you do not provide, repeat a competitor’s messaging or arrive in a suspicious […]