If you search for your name or business on the internet and find search results that damage your credibility you will no doubt want to hide and suppress these results in order to repair your image. To do this you have to take control of what people see when they look for you in Google or any other search engine. It is very difficult to remove information from the Internet and so it is important to suppress, hide, replace and take control of search engine results. Reputation Management is concerned with suppressing negative content and promoting your positives.
Search results are based on complex algorithms. The content that appears when you type in keywords displays because it appeals to what the search engine favours. For example, bad business reviews, news articles and forums will show up when you search for your business on the Internet because it appeals to search engine ranking factors. We build a network of positive content for you that appeals to more factors, so it outranks and suppresses the things that you wish to hide.
Does Suppressing Negative Search Results Work?
Yes it does. It is a very effective way to repair and manage your internet reputation. By suppressing and controlling search results you can display the content and search results that you want people too see. This is how big brands and companies strengthen and develop the brand image that helps them succeed.
Suppressing Bad Business Reviews
The reason that bad reviews and customer complaints display when you search for your business is because customer review websites are so powerful. If you look at websites like Yelp.
TripAdvisor, Product Review, Whirlpool etc… they have massive readership, thousands of external links, they pages and posts are shared on Facebook, Twitter, LinkedIn etc…
The website is a living, breathing hive of activity. Why wouldn’t it rank?
In many cases your business website will rank in position 1 and then below it will come the bad reviews. In order to repair your reputation online you need to start thinking about how you can dominate page 1 with content that you control.
Business Reputation Management is the act of building a network of positive information that appeals to the ranking factors that search engines like, and ensuring that they outperform these key areas. Obviously this is very difficult when competing with such powerful websites, but by concentrating on developing this network from the ground up and dominating as many algorithm factors, we can hide negative business reviews, complaints and bad press and thus repair a damaged reputation on the Internet.
Repair a Ruined Business Reputation Now!
Let us know the problem and we can give you a free quote on fixing your reputation.